Start with the destination
Open the logo library and first choose a layout: horizontal, square, vertical or the standalone symbol. The colour version follows the surface; the file format follows its destination.
SVG retains vector geometry when resized. PNG contains a fixed pixel grid; avoid enlarging a small raster for a large placement.
If the table is wider than the screen, scroll it horizontally.
| Task | Format | Check |
|---|---|---|
| Website and UI | SVG | Theme, clear space, proportions |
| Presentation and raster editor | PNG | Pixel dimensions and transparency |
| Production handover | PDF / SVG | The contractor’s actual requirements |
| Favicon and app icon | Standalone symbol · ICO / PNG / SVG | Legibility at the final size |
Background and size
Choose transparency for an overlay on photography or video. Choose an explicit background for a finished tile. Check the dark-surface version on a dark surface: white elements can disappear against white.
Choose raster dimensions for the final placement. For print, supply the size in millimetres and production requirements; pixel count alone does not specify the physical format. Screen HEX values do not replace a print proof.
Before handing over the file
- Download the original library export rather than a screenshot.
- Keep proportions, brand colours and clear space.
- Check the mark at its actual size on the final background.
- Give the contractor the file edition, dimensions and intended use.